Topic page for Penguin Books at ±±¾©Èü³µpk10 UK
±±¾©Èü³µpk10 UK topic page, a collection of Penguin Books articles and analysis
In pictures: Penguin Books heads to Shoreditch for anniversary pop-up
Penguin Books celebrated 80 years of publishing by taking over a pop-up space in Shoreditch's Boxpark in London last week
Top five experiential stories of the week
A Harry Potter-themed Christmas experience, secret underground parties by Red Bull and Under Armour's stunt on the Thames feature among
One Minute With...Ziggy Gilsenan, House of Bestival
Ziggy Gilsenan, co-promoter of Bestival and co-founder of the newly-launched House of Bestival, spoke exclusively to Event about moulding an
Penguin Books to host brand experiences at Boxpark residency
Publisher Penguin Books is celebrating its 80th birthday by hosting its first pop-up store in London's Boxpark next week (8-13
Brands attempt to target 'social influencers' with PeerIndex service
Deezer and Via.me are among the first brands attempting to reach 'social media influencers' with the new social media targeting
Pitch Update
The Philips and ExxonMobil global ad pitches are hotting up while the Tate has assembled a strong looking pitch list
Total Media wins The Folio Society account
The Folio Society has awarded its media account to Total Media, as the 64-year-old publisher tries to overcome the market
Pearson raises forecast for 2009
LONDON - Pearson, the owner of the Financial Times newspaper and Penguin Books, has raised its full-year guidance for 2009,
Jamie Oliver promotes Channel 4 series on American cookery
LONDON - Jamie Oliver has dressed up as a series of American characters as part of a campaign to promote
FT profit slumps 40% in first six months of 2009
LONDON - FT Publishing, the publisher of the Financial Times, recorded a 40% drop in profits in the first half
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